Sleep accessories supplier HomTex Inc., with headquarters in Vinemont, Alabama, has named Cindy Williams vice president of marketing and account management.
In this new position for the company, Williams is responsible for developing and implementing marketing plans for the specialty-sleep and retail divisions, as well as managing trade efforts during the Las Vegas and New York markets.
Williams reports to both Jerry Wootten, HomTex founder and chief executive officer, and Jeremy Wootten, president.
Prior to joining HomTex, Williams held senior level sales, branding and marketing positions in the home furnishings industry. Most recently, she was vice president of sales for showroom solutions at Wright Global Graphics. Prior to that, she was vice president of client services for Info Retail Inc., where she led the business development team. In the bedding segment, Williams held the senior vice president of marketing title for Comfort Solutions.
“As a past client, we experienced firsthand Cindy’s personal commitment to strategic planning and excellence in execution,” Jeremy Wootten said. “HomTex is poised to expand branding efforts in our specialty sleep and retail businesses, and we are confident in the vision and leadership Cindy brings to the table.”